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The Jehoshua Novels


Shopperception – somewhat Orwellian shopper tracking for stores

Shel Israel and Robert Scoble are writing a book on the coming “convergence of five forces: mobile, social media, Big Data, sensors and location to create an entirely new technology era, one in which context will shape business, marketing, advertising” and more. These changes will be all pervasive and Orwellian in the sense that [...]