Do You Have Any Knowledge About Sales Training Book ?

Q: do you have any knowledge about Sales Training Book ? I am a recent collegegrad that wants to learn some sales training book. Do you know of any companies that have good trainingprograms for new employees in sales? Preferably business to business. I heard Xerox used to

A: -I think you should first choose some products and services that you would love to sell and then target getting a job at a company that sells it. My feeling is the whole notion that a good salesperson can sell anything is crap. To really be good you have to think it is a good product and it should be one that you care about. -To become a great salesman, there are no shortcuts. Start out selling Kirby's door to door, or Fuller Brushes, or Avon, or any kind of product that is sold door to door, or business to business in what is known as 'cold calling'. These companies have fine-tuned salesmanship from prospecting to closing to a fine art. Once you become a top salesman you will know without a doubt that you will never have to worry about where your next paycheck will come from. There is no better way, in my opinion, to get the kind of self confidence that will help you through the rest of your life than to sell door to door and become the best. I did it working my way through college selling cemetery lots, pre-need, to people who's last thing on their mind was a cemetery lot. It's just like you can't learn how to swim by reading a book or talking to experts. -My plan is rather to start for myself some day. And the key to start something for oneself is to know how to sell. I do not really know what I would like to start, since both the markets and my interests will likely be different in 5 years. I might not become the best insurancesalesman if I hate insurance, but I believe that I can learn the teqniques regardless of which field I enter. I have been a great salesman of consumergoods over the phone. But, the business market is different. Especially if it is regarding a little more money than a book or a subscription to a magazine. So if I learn to eg sell copiers, I believe that later I can turn that knowledge into being a great salesman of eg financial derivatives which I actually care a whole lot more about than copiers. But, nobody are willing to hire me

to handle derivatives in this lousy job market. So I have to aim lower, and learn in a business where I actually can get the foot in the door. -company with an excellent sales training reputation. I wasn't really bothered about the product. What I did and still do think is important is to define whom you would feel comfortable selling to. You have three basic choices - selling to the public, selling directly to a business or selling to someone who will then sell your product on (FMCG - say selling crisps to a supermarket who then sell them on). Once you have made this decision you really need to find a company in that field with a good training reputation.