Choosing The Right Fund Raising Product

If you want to fund raise by selling a product, it is important to choose the right fund raising product in order to actually make money. Consider the example of girl guides - one of the reasons their cookie program is so successful is because they have the right product. People have come to recognize the famous girl guide cookies as a good product to buy. If the group suddenly switched to selling knee socks, they might find their profits dropping. Choosing a good fund raising product is not easy, though, especially if you do not have extensive fund rasing experience. There are many types of fund raising product types to choose from and your company can be put to work selling anything from a magazine subscription, to pantyhose, to paper products to foods. How do you know which fund raising product will work? Here are some guidelines to consider when choosing your fund raising product: 1.Who is most likely to donate to your cause? How much money do they have to spend and which fund raising product is most likely to appeal to them? If your donors are most likely students, you may want to reconsider choosing fluffy slippers as your fund raising product. 2. Is there a fund raising product that has a theme related to your group? If you are fund-raising in the church community, religious products may appeal. If you are fund-raising for your cooking school, gourmet foods may be a good fund raising product to sell. 3. Are there any fund raising products you can

make? Some groups decide to make products - such as dog leashes, craft projects, or service coupons. This allows you to keep more of your profits and helps you create a completely unique fund raising product that is easy to sell. 4.Where will you be selling your fund raising product? If you are selling outside on a hot day, you might want to avoid hot chocolate as a find raising product. 5. How easy is the fund raising product to sell? Will potential donors have to choose from a catalogue and then have you deliver the product? Is the product small enough to tote and sell right away? Is the fund raising product something that most people need anyway? Is it reasonably priced?